Only five months after the launch of the new BMW 5 Series, the sales volume in June has exceeded 10,000. 5 Series domestic long wheelbase (fuel version and pure electric version) and imported standard wheelbase (fuel version and pure electric version) totaled 10,188 units in June, and the total order volume exceeded 12,000 units.
The new BMW 5 Series breaks the inherent aesthetics of the traditional commercial sedan. With the classic short front overhang, long wheelbase, coupe style and body proportion of BMW, and the classic BMW iconic design elements, the pure driving interest is visually expressed, giving the design aesthetics of the executive sedan a "business leisure".
Design is a visual presentation of "pure driving pleasure", and the new BMW 5 Series embodies the perfect integration of design and function. Dive side air curtain, dynamic and smooth body, extended rear suspension, wedge-shaped tail falling rapidly, sculptured L-shaped taillights and hidden diffuser guide air smoothly and neatly through the body. At the same time, the aerodynamic wheel hub adopts alloy wheel hub and metal texture chip insert, which reduces the weight by about 15% compared with ordinary wheel hub. Every detail, every curve and every corner of the new BMW 5 series body has undergone strict wind tunnel test. These elements not only improve the aerodynamic performance of the vehicle, so that the drag coefficient of the vehicle is only 0.23, but also show a strong sense of movement and strength visually.
The design of the new BMW 5 Series front cockpit fully embodies the "Tech Magic" inspired technology, and the designer creates an immersive space full of light and shadow magic through the thinking mode of digital art. The distinctive "Thunderwood" flowing gold decorative board is made of natural and original basswood, with exquisite materials and delicate texture. In the process, the composite method of wood skin and aluminum foil is innovatively adopted, and the lightning texture is hollowed out by laser laser laser engraving, exposing the aluminum foil under the wood skin to form a lightning strike effect. The integrated suspended curved screen has high-grade and delicate texture and extremely clear visual effects. The embracing interactive light belt runs through the whole front dashboard and door, and the touch-type car control button is skillfully combined with the ambient light to create a brilliant flow effect like diamond cutting. In the back row, the BMW suspended giant screen turns the back row space into an exclusive private cinema. The unique 31-inch 8K ultra-high-definition giant screen at the same level supports 32:9 panoramic playback mode, bringing more scene applications and digital experience. Bowers & Wilkins 4D surround sound system and Harman/Kardon high-end sound system jointly create the auditory enjoyment of the concert hall. The unique panoramic star-track canopy at the same level extends from the front row to the back row, and the visible area is increased by about 30% compared with the previous generation skylight, and the field of vision is broader. With the switching of vehicle modes, it creates a flowing and changing light and shadow atmosphere, adding a unique artistic sense to the interior space.
BMW is the benchmark of driving pleasure, and even if it enters the electric age, it is also a model to be chased. Regardless of oil and electricity, BMW’s pursuit represents unique driving pleasure, which is not stacking materials and book data, but comes from the combination of software and hardware and BMW’s exclusive system integration and adjustment. The new car is equipped with "BMW chassis super brain" — — The 9th generation lateral dynamics management system is responsible for allocating various functions of the chassis, and prefers curves to straights. Adhering to the concept of "ergonomics", BMW is committed to creating an intelligent driving assistance system that is easy to use, comfortable to use and assured to create a safe and comfortable driving experience with the design and adjustment that suits people’s hearts. The purpose of BMW’s design of intelligent driving assistance system is to give users a clear use boundary by "safety first" and ensure that users are always in the driving part, that is, "driving in the ring". The new BMW 5 Series is equipped with automatic lane change function with line-of-sight confirmation, which is a concrete expression of the concept of "driving in the ring".
The innovative pure electric BMW i5 is the first medium-sized and large-sized luxury car with all five stars, which has been evaluated by C-NCAP and C-GCAP. In the evaluation of C-GCAP, the innovative pure electric BMW i5 scored all five stars in three indicators: health, energy efficiency and low carbon, which benefited from: under the BMW high-efficiency power strategy, the innovative pure electric BMW i5 has a high endurance achievement rate and a "what you see is what you get" pure electric mileage; The industry nearly five times the standard limit electromagnetic compatibility test to test the electromagnetic "immune system" of the new BMW 5 series; Veganza, a natural and environmentally-friendly high-quality interior material, will not emit obvious odor even under long-term exposure at 65℃, ensuring the comfortable experience of vehicle drivers and passengers. In the C-NCAP evaluation, the innovative pure electric BMW i5 is higher than the average level of tested vehicles in terms of occupant protection, pedestrian protection and active safety, especially in the pedestrian protection test, which has the highest score among all tested vehicles in the 2021 code version, reflecting that BMW not only cares about the safety of drivers and passengers, but also cares about the safety of all social traffic participants.
The sales volume and orders of the new BMW 5 Series both exceeded 10,000 in June, which once again showed the position of the 5 Series in the hearts of consumers in China. (Source: BMW)