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The box office of the Spring Festival in 2024 has broken 5 billion yuan.

According to the data of Lighthouse Professional Edition, as of 11: 46 on February 14th, the total box office (including pre-sale) of the Spring Festival in 2024 (February 10th-February 17th) exceeded 5 billion yuan, and YOLO’s Pegasus 2 and Boonie Bears: Time Twist were temporarily ranked in the top three box offices, and the total box office of these three films exceeded 4 billion yuan.

China Film (600977) told the The Paper reporter: "For the Spring Festival file, we think it is in line with expectations as a whole, and it also shows a good start for the film market this year."

In 2024, a total of nine films were scheduled for the Spring Festival, and as many as five films were produced and distributed by China films. At present, these five films are just the top five in the box office of the Spring Festival.

Chen Jin, a data analyst of Lighthouse Professional Edition, also mentioned that YOLO’s Pegasus 2, Boonie Bears: Time Twist and Article 20 contributed more than 95% of the box office. At the same time, the douban scores of YOLO’s "Pegasus 2" and "Article 20" are all above 7.9, which shows that both the general audience and the fans have recognized the quality of this year’s Spring Festival films.

YOLO performed brilliantly.

Among the top four movies in the box office, Chen Jin said that YOLO was the most eye-catching. The movie topped the box office on the second day of the New Year’s Day, and its box office, times, attendance and attendance rate were all one-day champions. According to the forecast of AI box office of Lighthouse Professional Edition, YOLO’s final box office is expected to exceed 4 billion.

YOLO is a work in which Jia Ling returned to the Spring Festival as a director after Hi, Mom. Jia Ling called it a film whose role has been reduced by 100 Jin, and she has become a boxer. However, the core of YOLO has nothing to do with boxing and losing weight, but a film that "learns to love herself".

For this film, Jia Ling "disappeared" from public view for more than a year, and it was precisely because of Jia Ling’s physical changes that "losing weight" became a big stunt in the film’s announcement stage. Some netizens simply and rudely calculated that if the movie finally grossed 4 billion yuan, every catty of meat lost by Jia Ling would be worth 40 million yuan.

YOLO’s filing information shows that the film was filed in June 2022 by Xinli Media Co., Ltd., which is also the producer of YOLO. The other producers are China Film Co., Ltd., Alibaba Pictures (Beijing) Co., Ltd., Tianjin Yuewen Film Culture Media Co., Ltd. and Beijing Dawan Entertainment Culture Media Co., Ltd. (Jia Ling holds 65% of the shares).

According to YOLO’s release notice, the film involves as many as 30 producers, co-producers, distributors and co-distributors. In addition, Sony Pictures officially won the global distribution rights in YOLO (excluding China and Japan) in Weibo, and earlier, the company also won the English version of the remake rights in Hi, Mom.

At present, the film is being shown, and the above-mentioned companies have not mentioned the benefits that YOLO may bring to their own companies, and most of them are guesses about the benefits that Jia Ling can get.

Compared with Jia Ling’s previous work, Hi, Mom, the film ranked third in the box office list of China film history with a score of 5.413 billion yuan. Beijing Culture (000802), which ranks first in the list of producers in Hi, Mom, has disclosed that it has benefited from Hi, Mom’s related revenue. When the cumulative box office revenue of Hi, Mom is about 2.725 billion yuan, the operating income of Beijing Culture from the box office of this film is about 60 million yuan to 65 million yuan. Traditionally, the sixth-ranked big bowl entertainment is less than Beijing culture. In other words, if Hi, Mom’s total box office reaches 5 billion yuan, Jia Ling’s income will not exceed 120 million yuan.

However, there are also media reports that this time, Jia Ling should be paid more in his new film (it is said that he earned 50 million in Hi, Mom), divided accounts, the right to speak, superimposed box office income, and Jia Ling’s commission for his new film. Analysts said that "Jia Ling’s income this time is expected to exceed 200 million yuan."

Jia Ling said at the road show in YOLO that her next work "Flowers Turn" (titled "Battle of Light") has entered the preparatory stage. The film was co-produced by the original crew of Hi, Mom and YOLO, and it is expected to be starring Jia Ling, Zhang Xiaofei and Andy.

According to the filing information of "Battle of Light" released by official website of the State Film Bureau, the filing unit of the film is WANDA CINEMAS (Hainan) Co., Ltd.

Spring Festival box office is expected to exceed brokerage expectations.

More than half of the Spring Festival holiday has passed. Up to now, only two films, YOLO and Pegasus 2, have grossed more than 1 billion yuan, and Bear Haunted: Reversing Time and Space has also performed well, with the box office exceeding 800 million yuan. In contrast, the box office of The Movie Emperor, directed by Ning Hao and starring Andy Lau, was less than expected. As of press time, the box office income was less than 72 million yuan. The other two animated films "The Lower Bound of the Eight Rings" and "Huang Qi: The Cat from Heaven" also performed poorly, and the box office income of the latter was less than 700,000 yuan.

China Merchants Securities said that the Spring Festival file is one of the core files of the whole year. From 2013 to 2023, the top two films in the Spring Festival file accounted for 60% to 80% of the box office. It can be seen that the head gathering effect of the Spring Festival file is becoming more and more obvious, and the share in the back row is severely compressed.

From 2014 to 2023, the Spring Festival has gone through 10 years, with more than 70 films released and a total box office of over 42 billion yuan. 2024 is the longest festival in history, and the main box office output day increased by 2 days compared with previous years. In the research report, Everbright Securities estimated the box office situation by using the price disassembly method and the film box office summation method. The comprehensive conclusion is that the box office of the Spring Festival in 2024 is expected to exceed 6 billion yuan.

Judging from the current box office performance, the movie box office of the Spring Festival in 2024 is likely to exceed the previous box office estimate of brokers. A film industry official told the The Paper that the box office of the Spring Festival in 2024 can surpass 6.758 billion yuan in 2023.

The Lighthouse Research Institute predicts that the total box office of the Spring Festival in 2024 will be between 7 billion yuan and 7.5 billion yuan. Chen Jin said that the 6-day Spring Festival box office in 2023 will account for 12.31% of the total box office in the whole year, and the Spring Festival box office in 2024 will last for 8 days. If the annual movie box office target in 2024 is 60 billion yuan, then the box office of the Spring Festival will exceed 7 billion yuan at a ratio of 12%.

The Paper reporters sorted out the box office data of the Spring Festival stalls in the first five years (from New Year’s Eve to the sixth day of the first month). In 2020, the Spring Festival stalls were cancelled due to the COVID-19 epidemic. The box office data from 2021 to 2023 were 7.822 billion yuan, 6.035 billion yuan and 6.758 billion yuan respectively, and the box office data in 2019 was 5.905 billion yuan.

In a blink of an eye, there is only less than one month left in 2019. Although the overall sales volume of the market is in a downward trend this year, the speed at which car companies launch new products has not slowed down. In the coming year of 2020, many new cars will still be on sale. The online car market combed the new car planning of major car companies and summarized the 10 most anticipated cars. These 10 models can be said to be all fine products, and the price range is basically around 100,000-200,000 yuan. Let’s take a look at what models are available.

The eighth generation of Volkswagen

Golf is a classic model owned by Volkswagen. Since its birth in 1974, it has launched seven generations of models. The eighth generation golf has been released in overseas markets in 2019 and will be sold in China in 2020. In China, golf has been named as a "magic car", and a new generation of models is naturally more worth looking forward to. The brand-new golf still continues its classic design, and the changes in details are more exquisite. The application of LED light sets enhances the sense of technology for the whole car.

The interior of the new car has adopted a brand-new design, which has broken the previous impression of being dull. The central control panel adopts suspended design, and it is also equipped with a full LCD instrument panel, which enhances the sense of science and technology to a higher level. The air outlet of the air conditioner moves to the lower part of the central control panel and adopts a penetrating shape. Only a few physical buttons are reserved in the center console part. In addition, the compact electronic lever is matched with the electronic handbrake to make the interior look cleaner and fresher.

In terms of power, the overseas version provides eight power combinations, three are 48V light hybrid, two are GTE plug-in hybrid (pure electric battery life is 60km), the gasoline version introduces 1.0T three-cylinder and 1.5T four-cylinder engine versions, and both have high and low power adjustment, and the diesel version is equipped with 2.0T engine. The domestic eighth-generation golf is expected to be provided except diesel power.

Byd Han

BYD’s "Dynasty Series" has launched four series products of Qin, Tang, Song and Yuan, and Han will be listed in June 2020. The new car is positioned as a medium-sized car with a four-door coupe body design as a whole. Judging from the previously exposed spy photos of the road test, Han still adopts BYD Dragon Face family-style design language, and the interior adopts embracing design and uses a lot of curves and lines. The center console is equipped with a large-size central control panel and is expected to still support rotation.

According to the previous information, the size of the new car is 4950×1890×1490mm, and the wheelbase is 2940 mm. The overall size is similar to that of the Tesla Model S. In terms of power, Han will launch plug-in hybrid and pure electric versions. The plug-in hybrid version is divided into two driving forms: front-drive and full-time four-wheel drive. The front-drive model uses a power combination consisting of a 2.0T engine and a motor with a power of 110kW to match powershift; On this basis, the full-time four-wheel drive version adds a rear-drive motor with a power of 350kW.

Geely brand-new car

Next year, Geely will launch a brand-new car, which is expected to be a production version of the previously released concept car Preface, and it is also the first car built under the Geely brand based on CMA architecture. The spy photos of the new car road test have been exposed, and the overall shape continues the design of the concept car. The front grille is expected to extend the straight waterfall layout of the concept car, and the rear of the car adopts a bilateral single exhaust layout with chrome decoration.

The power of the new car is expected to be equipped with a 1.5T three-cylinder engine, which has been used in many models such as Bo Yue, Borui and Binyue. The maximum power is 130kW and the peak torque is 255N.m The transmission system is matched with a 6MT or 7DCT gearbox. In addition, this car is expected to provide traditional fuel, MHEV, PHEV and other power for consumers to choose from. Geely brand has launched a coupe based on CMA architecture — — Xingyue has achieved good market response, and cars built based on CMA architecture are also worth looking forward to.

Honda brand-new Fit

Honda Fit, a car of about 100,000 yuan, has attracted many young consumers with great modification potential. It has also become the first car of many families with its excellent internal space performance. At the Tokyo Auto Show, known as the "Electric Auto Show" in 2019, a new generation of Fit (the fourth generation) was officially released. The new car has a younger design, and the overall appearance is more rounded. The area of the headlight group is enlarged and the LED daytime running lights are integrated inside, which makes it look very cute. Some netizens even compare it to Bulbasaur (a character in Nintendo’s pocket monster).

The new Fit interior design is very simple. The center of the center console is equipped with a large screen with air-conditioning air outlets on both sides and an air-conditioning control area with knobs and buttons at the lower part of the screen. The steering wheel is double spoke with multi-function buttons. In addition, it can be seen that the new car is equipped with one-button start, electronic handbrake and other configurations. The overseas version of the power part is equipped with a 1.5L naturally aspirated engine code-named L15B, and the specific parameters have not been announced yet. In addition, a hybrid version with a 1.5L engine and dual motor sets is also available. The official has denied the news that the domestic new Fit will adopt a 1.0T three-cylinder engine, and said that it will continue to use a four-cylinder engine.

Modern ten-generation Sonata

Hyundai Sonata is also a classic model. The first generation model was born in 1985 and has a history of 34 years. In 2002, the fifth-generation Sonata was introduced into China as the first model after its establishment, and it was an instant hit after its listing, with sales exceeding 50,000 vehicles in the first year. I believe that you must have had a short contact with Sonata. Sonata has traveled all over the streets as a taxi in many areas, which has also made China people know more about this model. Compared with the nine-generation model, the tenth-generation Sonata has a comprehensive evolution, and its strength is equally worth looking forward to.

Nowadays, the tenth generation Sonata based on the modern third-generation platform (GMP platform) has been released in China market, and will be officially launched for sale in 2020. In terms of appearance, the new car adopts the latest family design language, with a long and narrow headlight group and a slip-back shape similar to Audi A7, which is in sharp contrast with previous products. The English logo "SONATA" is attached to the trunk lid of the rear part of the car, and the through LED taillight group is adopted, which has high recognition. The interior is equipped with a 12.3-inch full LCD instrument panel and a 12.3-inch central control panel. The air-conditioning control area of the center console is a touch button instead of the button+knob used in overseas models. With the push-button shift mechanism, the interior becomes more concise and refreshing.

In terms of size, the overseas version of the tenth Sonata has been lengthened, and the domestic version has further improved the body length and wheelbase, leading the competing products such as Volkswagen Passat. In terms of power, the new car is equipped with 1.5T and 2.0T engines. The maximum power of the former is lower than that of the current 1.6T, but the fuel consumption performance is expected to be better. The 2.0T engine is slightly higher than the current maximum power, and exceeds the 2.0T engines of Magotan and Cadillac CT5 (the maximum power of the two cars is 162kW and 177kW respectively). In the transmission system, the 1.5T model matches 7DCT, while the 2.0T model adopts 8AT.

Kia brand new K5

KIA K5 can be regarded as the brother model of modern Sonata. In China market, there was a saying of "three treasures", namely Suoba, K5 and Mai Rui Bao, which also proved that KIA K5 occupied a place in the medium-sized car market. The brand-new K5 has been released in overseas markets, and the domestic K5 will be synchronized next year. The overall design of the new car is younger and more sporty, which is in line with the trend of younger consumers in China market.

The air intake grille on the front face of the brand-new K5 is integrated with the light groups on both sides, and the interior of the grille is decorated with a wavy structure, and the light strips are lightning-like. The car side adopts the popular slip-back design, with lower lines and lower visual center of gravity. At the rear of the car, the popular through-light group is used, and the line-type light strip is integrated inside, which has high recognition after lighting. With reference to overseas models, the interior adopts a double-screen design, and the center console inclines to the driver’s side as a whole, which is convenient for operation during driving.

Guangzhou Automobile Chuanqi New GA8

Chuanqi GA8 is one of the representative products with self-owned brand and upward brand. It is positioned as a medium-sized and large-sized car, and next year Chuanqi GA8 will usher in the listing of mid-term redesigned models. Although the new car is a mid-term redesigned model, it still has very obvious changes, which is worthy of consumers’ expectation. The exterior part of the new car adopts the latest Lingyun wing design of the family, and the large-size front air intake grille is decorated with banner chrome. The overall lines on the side of the car body are smooth, which is very stable from the visual point of view. The rear design is relatively simple. The LED light source is used inside the large-size taillight group, and the taillight shape has also been redesigned.

In terms of dimensions, Chuanqi’s new GA8 has a length, width and height of 5003×1868×1505(1520)mm and a wheelbase of 2900mm, respectively. Compared with the cash, the wheelbase of the new car is slightly shortened by 7 mm. In terms of power, the high-power version of the new car will be replaced with a 2.0T engine code-named 4B20J1, with a maximum power of 185kW and a peak torque of 390N.m, which has been fully upgraded to the national VI emission standard, with a fuel consumption of 7.8L in 100 km, and the transmission system is expected to match the 8-speed automatic manual transmission.