Zhongxin. com, Guangzhou, December 11th (Reporter Jun Guo) The first 2023 Bay Area National Fashion Industry Agglomeration and Digital Intelligence Transformation and Development Conference was held in Guangzhou on the 10th. More than 300 celebrities and representatives from the fashion industry and digital economy, as well as representatives from more than 30 universities including Jinan University and South China Agricultural University attended the meeting to discuss how to release the vitality of the national fashion industry and how to use digital technology to help the industry develop with high quality.
The first 2023 Bay Area National Fashion Industry Agglomeration and Digital Intelligence Transformation and Development Conference was held in Guangzhou on the 10th. Photo by Jun Guo
The conference was co-sponsored by Guangdong Garment Industry Association, Guangdong Electronic Commerce Association, Guangdong Business Economics Association and China Education Group, and undertaken by Guangdong Baiyun College. The theme of the conference is "Guangdong-Hong Kong-Macao Greater Bay Area National Fashion Industry Agglomeration and Digital Intelligence Transformation". Ren Xingzhou, former director of the Market Economy Research Institute of the State Council Development Research Center, Fu Longcheng, vice president of China Business Federation, and Ji Wenbo, vice president of China Fashion Designers Association, and other industry experts gave speeches on topics such as "Super-large-scale consumer market and great opportunity of fashion industry in the tide of the country", "Boosting consumer service innovation to provide strong support for building a new development pattern with double cycles" and "The tide of the country calls for innovative talents in international fashion design".
In his keynote speech, Ren Xingzhou pointed out that the trend of China’s consumer fashion showed obvious stage characteristics with the development of reform and opening up. Take clothing as an example, from the imitation of fashion in Hong Kong and Taiwan in 1980s and 1990s, to the pursuit of Japanese and Korean fashion trends by some young people, to the favor of European and American fashion brands after the obvious upgrade of consumption, and to the rise of national fashion and the development of rapid consumption.
Ren Xingzhou believes that national fashion is the product of China’s sustained economic development and escalating consumption, which is determined by China’s manufacturing supply capacity, consumption scale and consumption grade. In essence, it is the dynamic balance between consumption and supply, and it is also the result of strong industrial chain, supply chain and ecological chain support. At present, the development of national fashion is facing great opportunities, and cultural self-confidence is a powerful driving force for the rise of national fashion. Digital economy is an accelerator for the development of national fashion industry, and the continuous opening up has improved the internationalization level of fashion industry.
At the meeting, Wang Xianqing, vice president of China Business Economics Association, released the Report on the Development of Fashion Industry in the Bay Area in 2023, which revealed the development trend of fashion industry in the national tide represented by clothing with data and cases, and deeply studied the layout and characteristics of fashion industry agglomeration in Greater Bay Area. (End)