On February 25th, Wanli Administration of Nanchang City, Jiangxi Province launched the offline recruitment activity of "Spring Breeze Action". The picture shows job seekers applying for jobs at the job fair. Xinhua News Agency reporter Vientiane photo
From the Spring Breeze campaign in all parts of the country, to stabilizing market players, expanding employment space, stabilizing key groups, and promoting the matching between supply and demand, since 2022, the policy of stabilizing employment has been continuously implemented to achieve efficient and accurate docking between supply and demand in the labor market.
A survey by the Economic Information Daily reporter found that under the background of stable employment, all localities actively explored innovative measures to achieve online and offline integration and achieve more full and higher quality employment. Online, "remote recruitment", "video interview" and "live broadcast with posts" have become the mainstream. All parties actively innovate online recruitment forms and recruit talents for enterprises in convenient and efficient ways to solve the difficulties of recruitment and employment. Offline, local governments continue to implement vocational skills upgrading actions, organize various special job fairs, focus on key groups, simplify employment procedures, and broaden market-oriented and socialized employment channels.
Employment services leap into the "cloud" and "live broadcast with posts".
"Welcome to the live broadcast room. The enterprises invited today provide dozens of jobs. In addition to salary, five insurances and one gold, they also provide accommodation, free medical examination and other benefits. I hope that job seekers in the live broadcast room will pay more attention." At 10: 00 every morning, the staff of the Intellectual Employment Center of Tianjin Xiqing District Human Resources and Social Security Bureau turned into "on-the-job anchors", pushed recruitment posts online, interpreted various employment policies, and provided "one-on-one" and "ordering" job recruitment services for enterprises and job seekers.
Hangzhou, the person in charge of the recruitment center of Tianjin Xiqing Human Resources and Social Security Bureau, introduced that since the recruitment center launched the 2022 "Spring Breeze Action" promotion meeting and "Thousands of Enterprises and Thousands of Posts" online recruitment on February 17, it has gathered more than 14,000 recruitment positions from more than 1,000 enterprises, covering all walks of life.
Zhang Congqin, a post-90s generation from Hebei, is one of the beneficiaries. In just three days, she completed the job-hunting trip from Hebei to Tianjin online. "When brushing a short video, I accidentally entered ‘ Xiqing people’s society ’ The live broadcast platform, with the psychology of giving it a try, followed the anchor’s explanation and selected the favorite company and post. After entering the cloud platform to deliver the resume with one click, I quickly received a phone call and interview confirmation from the company. " Zhang Congqin said.
"Live broadcast with posts" breaks the time and space restrictions, allowing job seekers and recruitment companies to link accurately and realize "cloud hand in hand".
Liu Dong, manager of personnel department of Tianjin Especial Food Co., Ltd., was also deeply touched. "Affected by the epidemic situation and the return of foreign employees during the Spring Festival, we have a large gap in front-line workers and a large demand. Understand that ‘ Live broadcast with post ’ After the recruitment model, we registered for the first time and set up more than 70 jobs such as workshop technicians, quality inspection and logistics. "
To Liu Dong’s surprise, the company received nearly 100 resumes from job seekers from many places for the first time. "The talents linked in the live broadcast room come from all over the country, through ‘ Online recruitment ’ We can make a more accurate analysis of job seekers, which is smoother than the two-way communication of submitting resumes offline. Now, we are organizing batch interviews, and some job seekers have already entered the post. " Liu Dong said.
According to the statistics of Tianjin Municipal Bureau of Human Resources and Social Security, nearly 100 online job fairs and "live broadcasting with posts" have been held in Tianjin this year, involving more than 3,800 enterprises, providing 79,000 jobs, helping 47,000 job seekers and reaching more than 4,200 intentions, thus building an "intercommunication bridge" for employers and job seekers.
This is not a case. In February this year, just after the Spring Festival holiday, the human and social departments of Zibo held a live online job fair through a number of online channels. Five well-known local enterprises, including Shandong Ruibang Automation Equipment Co., Ltd., Xinhenghui Electronics Co., Ltd., Lan Fan Medical Co., Ltd., Shandong Yinuowei Polyurethane Co., Ltd. and Zhiyang Innovation and Technology Co., Ltd., entered the live broadcast room of Zibo human resources market to promote enterprises and employment positions.
The staff of Zibo Public Employment and Talent Service Center also made a detailed interpretation of the employment and entrepreneurship policy and the 37 articles of "Talent Financial Policy" that netizens are concerned about. According to statistics, on that day, Zibo held four "live broadcast with posts" activities, in which 77 enterprises participated, providing 3,518 jobs and 411,200 people watched online.
In the live broadcast room located in Chongqing Human Resources Industrial Park, a "live recruitment" will be staged every Friday afternoon. Recruiters from seven or eight enterprises and institutions will become the anchor of "live broadcast with posts", show the working environment with short videos, answer questions from job seekers online, and old employees will talk about their work feelings … … Relying on the intelligent employment platform launched by Chongqing Human Resources and Social Security Department, job seekers and employers can complete the whole process of job recruitment online, such as resume delivery, remote interview and electronic contract signing.
At the same time of "live recruitment", there are more than 20,000 jobs on the intelligent employment platform in Chongqing, and online recruitment is carried out simultaneously. The platform provides job seekers with one-stop services such as resume delivery, online career guidance, video interview and electronic contract signing through the forms of "unit display+job introduction", "anchor+tutor" and "public+market".
In addition to recruitment, employment services have also leapt to the "cloud". It is understood that the "Chongqing Yingcai Grade You Come" webcast and intelligent employment platform have become a channel for supply and demand docking, a window for policy propaganda, and a position for serving people’s livelihood. "With the help of big data, our service efficiency is also more accurate and effective. For example, after the system accurately identifies job seekers who have submitted resumes or participated in interviews for many times but failed to find employment, we can accurately carry out employment assistance." The relevant person in charge of the Chongqing Municipal Bureau of Human Resources and Social Security said.
"Labor Broker" Matches Bridges "Skills Free Learning" to Enhance Competitiveness
On February 21st, under the organization of Chongqing Municipal Bureau of Human Resources and Social Security, 156 poverty-stricken people from Chongqing went to Jinan, Rizhao, Weihai and other places in Shandong Province for employment by charter flight. In order to ensure that poverty-stricken people go out to work in an orderly manner, Chongqing human resources and social security departments actively contact with Shandong human resources and social security departments to obtain recruitment information of Shandong enterprises in time, so as to achieve accurate matching and two-way selection.
In addition to fully promoting the return to work and stabilizing the scale of migrant workers, especially those out of poverty, some places are still exploring ways such as "labor brokers" and "employment matchmakers" to better "match the bridge" for recruitment and job hunting.
Not long ago, Xu Wensong, a migrant worker, was still worried about not finding a job after returning to his hometown in Tongnan, Chongqing. Today, he has become an employee of a rubber and plastic product enterprise in Tongnan, and no longer goes out to work. This change is inseparable from the "labor broker" initiative implemented in Chongqing. Up to now, the number of registered "labor brokers" in Chongqing has reached 14,000.
"Labor brokers" should not only master the job-hunting needs of laborers, but also understand the employment situation of enterprises, and "match the bridge" between job seekers and enterprises in time. Liang Zhou, chairman of Chongqing Ling Feng Rubber & Plastic Products Co., Ltd. said that since the accurate docking of "labor brokers", the company can recruit people as soon as there is a vacancy, saving a lot of manpower and material resources.
Tianjin’s "Xiqing Renshe Cloud Platform" also accurately matched the "employment matchmaker" for every enterprise and job seeker. "There are more than 180 people in our region ‘ Employment matchmaker ’ They are online every day, providing both parties with the whole process tracking service during the recruitment process. " Hangzhou said.
Li Huiting, deputy director of the Tianjin Municipal Bureau of Human Resources and Social Security, said that next, Tianjin will also improve its "accuracy" and stabilize its employment by serving the front. Do a good job in job information collection, increase the scale of job information, improve the quality of job information collection, and strengthen the docking of people and jobs through accurate job promotion and refined employment services.
Building a recruitment platform and conducting targeted recruitment have opened a new channel for the rapid introduction of industries with large talent gaps.
Looking at dozens of resumes "to be answered" on the computer interface, Song Xiangyun, head of human resources of Lunan Pharmaceutical Group Co., Ltd., breathed a sigh of relief: "The company is in a high-speed growth period, and the demand for employment is great. It is even more difficult to accurately target students who have received medical services, thanks to the special recruitment activities organized by the human and social departments on a regular basis."
The reporter learned that the recruitment demand of Shandong medical and health industry continues to rise, and the demand of medical industry enterprises with a scale of more than 1,000 people accounts for 40%. Shandong keeps a close eye on the needs of the industry, relying on the Shandong University Graduates Employment Information Network, and holding online recruitment activities for medical and health services in conjunction with 16 medical colleges in Shandong University, including Qilu Medical Department, Shandong First Medical University and Shandong University of Traditional Chinese Medicine.
In terms of stabilizing employment, we should focus on the key points and focus on stabilizing college graduates, migrant workers and other groups. At the same time, we should take effective measures to strengthen training and enhance vocational skills and employment competitiveness.
Zhang Pan, deputy director of the Employment Department of Chongqing Human Resources and Social Security Bureau, said that Chongqing aims at the employment of two key groups, namely college graduates and people with difficulties in cities and towns. By focusing on the actual situation and service needs of "one life and one difficulty", it is necessary to prescribe the right medicine. Among them, for college graduates, we will implement "eight expansion" measures, such as expanding the recruitment of civil servants, institutions, grassroots projects, enterprise absorption, conscription, enrollment expansion, scientific research assistants, and community job development. For people with difficulties in cities and towns, we will implement a number of ways to stabilize employment, a number of jobs in the market, a number of self-employment, and a number of resettlement.
In order to minimize the impact of the epidemic on enterprise production and effectively meet the needs of enterprise employees to improve their skills, Tianjin Municipal Bureau of Human Resources and Social Security launched the "Online Free Skills Learning" activity. The training included 65 public courses and 118 professional courses, with a total of about 8,200 class hours, which were available for free study and use by employees during the epidemic. Up to now, the number of visits to online platforms has reached 74,000.
Shandong has carried out in-depth entrepreneurship training for key groups, including all kinds of entrepreneurs with training needs, and implemented large-scale vocational skills training. Carry out rural practical technology training for migrant workers who have the willingness to train; Carry out online entrepreneurship, e-commerce and other training for returning migrant workers; For rural entrepreneurial leaders, we will continue to carry out entrepreneurship training and entrepreneurship training camps.
"The training faculty team is a well-known entrepreneurial tutor in China, which is usually inaccessible. The content is aimed at the common problems and fundamental problems encountered in the development of enterprises." Sun Jifa, founder of Weifang Kehua Group, said that through training, he broadened his vision, improved his strategic thinking and improved his personal ability, which was very helpful.
Precise policy, combining long and short, and solving structural contradictions
According to data from the Ministry of Human Resources and Social Security, in 2021, 12.69 million new jobs were created in cities and towns nationwide, exceeding the target of 11 million. However, the industry generally believes that overall, the employment pressure in 2022 should not be underestimated. To stabilize employment, we should combine long and short, further focus on the precise policies of key groups, improve the quality of vocational skills training, solve the structural contradictions of employment, and achieve more full and higher quality employment.
"From this year’s trend, China’s economic development and epidemic prevention and control have maintained a leading position in the world, the foundation of employment remains solid, and the employment situation will continue to remain generally stable. At the same time, economic development faces triple pressures of shrinking demand, supply shocks and expected weakening. The total employment pressure is not reduced, and structural contradictions are prominent. It still needs hard work to complete the annual employment target. " Zhang Ying, director of the Employment Promotion Department of the Ministry of Human Resources and Social Security, said at a regular press conference recently.
"Affected by sporadic outbreaks of epidemics and increased uncertainty in individual industries, stable employment in 2022 still faces great challenges. On the one hand, the total number of college graduates will exceed the 10 million mark in a record, and the pressure of employment supply is enormous; On the other hand, as the economy is in the process of transformation and upgrading, the number of jobs has shrunk structurally. " Zhang Chenggang, director of the New Employment Form Research Center in China, capital university of economics and business, said.
Zhang Chenggang also pointed out that it is necessary to further solve the employment problems of young people such as college graduates and improve flexible employment and social security policies. Further strengthen the confidence of market participants and give full play to the role of new employment forms in employment.
Tian Lihui, dean of the Institute of Financial Development of Nankai University, suggested that under the background of the continuous development of digital economy and industrial transfer, we should continue to promote the new mode of long-distance employment service, conduct online recruitment and online interviews for newly employed people, break the "information island" of the employment market, and guide the employment service to achieve "self-management" and "online office" as much as possible. In addition, change the traditional talent training mode, increase the layout of emerging disciplines, make the ability of job seekers meet the needs of new economic development and industry, and at the same time launch more online and offline training courses to promote human resources development.
Yao Kai, director of the Global Science and Technology Talents Development Research Center of Fudan University, also believes that the all-round public employment service system should be improved. Actively break through the information and space barriers between enterprises and talents, build a job-seeking channel with the help of new means such as online recruitment, and improve the recruitment efficiency. At the same time, the government, enterprises and schools form a joint force to guide the employment process and employment effect of college students, improve their employability and improve the training of technical skills.
Zhang Ying said that the next step will be to achieve more full and higher-quality employment, take the implementation of the "14th Five-Year Plan" as the guide, take the implementation of the preferential employment policy as the starting point, focus on key points, make precise policies, and strive to ensure the overall stability of employment. First, focus on stabilizing market players and strengthening employment priority policies. The second is to focus on expanding employment space and strengthening entrepreneurship to drive employment. The third is to focus on stabilizing key groups and strengthening accurate employment assistance. The fourth is to focus on promoting the matching between supply and demand and strengthening the quality of training services.
